Top 5 Branded Videos of the Week: Balls, Bees, and Marques Brownlee
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In today’s digital age, video marketing has become a crucial aspect of any successful brand’s strategy. With the rise of social media, video consumption has increased dramatically, and businesses are scrambling to create engaging, high-quality content that resonates with their audience. One way to achieve this is by creating branded videos that showcase a company’s personality, values, and products in an entertaining and informative way. In this article, we’ll dive into the top 5 branded videos of the week, highlighting the creativity, humor, and storytelling that made them stand out.
Monday’s Marvel
Our first contender is a hilarious video from Old Spice, titled "The Quest for the Fountain of Youth." In this quirky ad, the brand’s signature spokesperson, Terry Crews, embarks on a journey to find the elusive fountain, complete with a catchy jingle and a dash of humor. What makes this video so effective is its ability to poke fun at the brand’s own absurdity, while still showcasing the benefits of using Old Spice products.
Tuesday’s Triumph
Next up is a heartwarming video from Verizon, featuring the story of a young boy with autism who found his passion through music. Titled "Finding Your Voice," the video tells the inspiring story of 9-year-old Anthony, who overcame his challenges to become a talented musician. What makes this video so compelling is its focus on the human element, showcasing the brand’s commitment to inclusivity and supporting the community.
Wednesday’s Wow
Our third contender is a stunning video from Apple, showcasing the breathtaking beauty of Iceland. Titled "The Unseen," the video takes viewers on a visual journey through the country’s majestic landscapes, featuring breathtaking drone shots and stunning vistas. What makes this video so impressive is its use of innovative camera techniques, highlighting the capabilities of Apple’s latest devices.
Thursday’s Thrill
Fourth on our list is a thrilling video from Red Bull, featuring the Red Bull Cliff Diving World Series. Titled "The Dive of Death," the video puts viewers on the edge of their seats as daredevil divers leap from towering cliffs into the water below. What makes this video so exhilarating is its focus on the adrenaline rush, capturing the fear and excitement of these death-defying stunts.
Friday’s Fusion
Last but not least, we have a fascinating video from Marques Brownlee (MKBHD), a tech reviewer known for his in-depth analysis of the latest gadgets. Titled "The Future of Gaming," the video showcases the latest advancements in gaming technology, featuring stunning graphics and innovative features. What makes this video so captivating is its blend of entertainment and education, offering viewers a glimpse into the future of gaming.
Lessons Learned
So, what can we learn from these top 5 branded videos of the week? For starters, it’s clear that humor and entertainment are key ingredients in creating memorable content. By poking fun at themselves, Old Spice shows us that it’s okay to be a little quirky and have a sense of humor. Meanwhile, Verizon’s heartwarming video reminds us that storytelling is an effective way to connect with our audience on an emotional level.
Innovative camera techniques and stunning visuals are also crucial in grabbing our attention. Apple’s "The Unseen" video is a perfect example of how breathtaking visuals can transport us to new and exciting places. On the other hand, Red Bull’s "The Dive of Death" video demonstrates the power of adrenaline-fueled action sequences in keeping viewers engaged.
Finally, it’s clear that educating and informing our audience is an essential part of any branded video. Marques Brownlee’s "The Future of Gaming" video is a great example of how to balance entertainment and education, offering viewers a glimpse into the latest advancements in gaming technology.
Conclusion
In conclusion, these top 5 branded videos of the week showcase the creativity, humor, and storytelling that make great content. Whether it’s humor, heartwarming stories, innovative visuals, or educational content, there’s no one-size-fits-all approach to creating effective branded videos. By focusing on what sets our brand apart and resonates with our audience, we can create content that not only grabs attention but also inspires engagement and loyalty. So, the next time you’re brainstorming ideas for your branded video, remember to keep it fresh, keep it fun, and keep it focused on what matters most – your audience.
