Tatiana Pilipenko Discusses MetaTrader Dependence, CTrader Expansion, Broker Tech Consolidation At Brokeree Solutions IFX EXPO 2025
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The financial industry is constantly evolving, and one of the key players in this evolution is Brokeree Solutions. At the iFX EXPO 2025, Tatiana Pilipenko, Regional Head of Business Development at Brokeree Solutions, sat down with FinanceFeeds Editor-in-Chief Nikolai Isayev to discuss the company’s expansion beyond MetaTrader and its response to the shift in broker platform diversification.
[Image: Tatiana Pilipenko, Regional Head of Business Development at Brokeree Solutions]
Brokeree Solutions has been known for building backend and management tools for MetaTrader 4 and 5. However, the company has broadened its focus to include cTrader, one of the most requested alternative platforms among multi-asset brokers and prop trading firms. According to Pilipenko, this expansion is a response to the clear market demand for alternatives. Brokers are increasingly seeking to de-risk their operations from a single-platform model.
[Image: Brokeree Solutions’ integration with cTrader]
When asked about the reason behind this decision, Pilipenko explained that internal research showed that when a brokerage adds a second trading platform, around 10 percent of its users opt for cTrader. This number grows significantly with a third platform, rising to 50 percent of newly interested users. “That was actually the reason behind why we decided to proceed with this decision,” she said.
The strategy at Brokeree is to meet this demand with ready-to-deploy technology that complements both MetaTrader and cTrader. The firm’s social trading solution, originally built around MetaTrader, is now available across both platforms, and with broader capabilities than cTrader’s native social trading tool, C-Copy.
[Image: Brokeree Solutions’ social trading platform]
“We’ve been working on social trading for quite a few years, listening to our customers, how to develop it, what to add. So the product became quite scalable and flexible, and that can fit into a small size broker, medium, or enterprise,” Pilipenko explained. One of the main differentiators, she said, is that Brokeree’s social trading is multi-platform and cross-server. A broker offering MetaTrader and cTrader does not need to limit traders to a specific server. Clients can copy trades across platforms using a single user interface.
The solution also includes affiliate and introducing broker (IB) tools that are typically not bundled with native platform features. “In that case, the brokers do not have to think about how to manually manage it or where to find the functionality to support it—it’s again all in one platform, all in one user interface, easily managed,” Pilipenko said.
[Image: Brokeree Solutions’ PAMM product]
The discussion also covered the company’s PAMM (Percentage Allocation Management Module) product, which Brokeree recently launched for cTrader. “We are the first and so far the only technology provider that is offering PAM on cTrader platform,” Pilipenko stated. “The system calculates all the fees automatically. It’s a mature product already on the market.”
On the prop trading side, Brokeree continues to support firms launching or scaling evaluation-style business models. Their Propulse solution covers challenge account workflows and integrates with both MetaTrader and now cTrader. While the prop trading hype may have leveled off, the demand for supporting technology remains.
[Image: Brokeree Solutions’ Propulse platform]
“Last year we released Propulse, a product for account management and challenges management for prop firms or brokers. What we see is that the industry develops on this matter,” she said. “We do understand that the brokers also want to continue offering additional services. And therefore, also now it’s available on cTrader.”
When asked whether Brokeree now offers a full tech package for brokers using cTrader, Pilipenko replied: “Essentially. If they decide to onboard the cTrader platform… from verification or attraction of the traders using the challenges, then we’re moving to the next stage – social trading, PAM, money management platforms – and then somehow it all should be executed. Liquidity Bridge comes into the game. We could be covering all in one package on top of the trading platform.”
Looking forward, the company’s roadmap for late 2025 and beyond will focus less on new product launches and more on iteration and refinement.
[Image: Brokeree Solutions’ roadmap for 2025]
“What we would like to concentrate on now is to gather feedback from the customers to see what can be improved for our tech,” Pilipenko said. “And based on that, of course, continue improving the solutions.”
Brokeree operates globally, with staff covering multiple time zones and regions. “We do have representatives pretty much covering the whole planet,” she said. “We are trying to use the client-oriented approach to speak their language, to be in their time zone, and to support them as best as we can. So there are literally no borders or limits for us to be in touch.”
In conclusion, Brokeree Solutions is well-positioned to support the evolving needs of brokers and traders in the financial industry. With its expansion into cTrader and its range of innovative solutions, the company is providing a compelling alternative to traditional MetaTrader-dominated platforms. As the industry continues to shift towards greater diversification and flexibility, Brokeree Solutions is poised to play a key role in shaping the future of trading technology.
So, what can we learn from Brokeree Solutions’ experience? Here are some key takeaways:
* The demand for alternative platforms is growing, and brokers need to be prepared to adapt to this shift.
* Innovative solutions like social trading, PAMM, and prop trading can help brokers differentiate themselves and attract new customers.
* A client-oriented approach is essential for success in the financial industry, and companies like Brokeree Solutions are leading the way in this regard.
As we look to the future, it’s clear that the financial industry will continue to evolve and change. But with companies like Brokeree Solutions at the forefront, we can expect to see exciting new developments and innovations that will shape the future of trading technology. So, stay tuned and join the conversation – the future of trading is here, and it’s more exciting than ever!
